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BA Digital Media

Coventry University🥇 TEF Gold
Full-time3 YearsPlacement YearYear AbroadSubject: Sociology
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Course Score
B /68
Graduate Salary
£26,000
Satisfaction
95%
Degree Completion
85%
Professional Jobs
50%
Meaningful Work
80%
The Course
Student Life
After Uni

AI & Your Career

Based on Anthropic research

54%
High Exposure

AI is actively being used in many tasks within this career, though human expertise remains important. Graduates who understand AI tools will have a competitive advantage.

Vulnerability Matrix

Information Technology72% Exposed
Customer service68% Exposed
Web and Multimedia Design65% Exposed
Business and public service associate48% Exposed
Sales40% Exposed

🌍 Global Career Trajectories

This degree creates highly lucrative direct pathways into the global jobs market. Explore the fully localized AI projections on our sister hub, WhatCareer.

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Sociology graduates

Start
Sep 2027
Graduate
2030
First job
~2031
£26,000
typical starting salary
£23,000
£26,000
Brightest = where most graduates land · fades where fewer earn that amount
· Sociology graduates nationally earn £20,000–£49,000 (348 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Sales occupations
35%
02
Web and Multimedia Design Professionals
★ Professional
25%
03
Business and public service associate professionals
★ Professional
15%
04
Customer service occupations
10%
05
Information Technology Professionals
★ Professional
10%

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Outcomes

85%
Continuation
50%
Professional Work
80%
Meaningful Role
60%
Career On Track

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