Home›Heriot-Watt University›MA Economics and Business Management

MA Economics and Business Management

Heriot-Watt University
Full-time4 YearsSubject: Mass Communications & Documentation
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Course Score
A /77
Graduate Salary
£32,000
Satisfaction
89%
Degree Completion
85%
Professional Jobs
60%
Meaningful Work
85%
The Course
Student Life
After Uni

AI & Your Career

Based on Anthropic research

42%
High Exposure

AI is actively being used in many tasks within this career, though human expertise remains important. Graduates who understand AI tools will have a competitive advantage.

Vulnerability Matrix

Web and Multimedia Design65% Exposed
Business, Research and Administrative60% Exposed
Administrative55% Exposed
Finance52% Exposed
Business and public service associate48% Exposed

🌍 Global Career Trajectories

This degree creates highly lucrative direct pathways into the global jobs market. Explore the fully localized AI projections on our sister hub, WhatCareer.

Expected Starting Salary

bottom quartile nationally

Typical starting salary for Mass Communications & Documentation graduates

Start
Sep 2027
Graduate
2031
First job
~2032
£32,000
typical starting salary
£28,000
£37,500
Brightest = where most graduates land · fades where fewer earn that amount
· Mass Communications & Documentation graduates nationally earn £20,000–£70,000 (3225 courses)

HESA Graduate Outcomes survey · includes all graduates regardless of career path chosen

Where Graduates Work

Top job roles graduates enter after this course

01
Elementary occupations
20%
02
Finance Professionals
★ Professional
20%
03
Business and public service associate professionals
★ Professional
20%
04
Administrative occupations
10%
05
Business, Research and Administrative Professionals
★ Professional
10%
06
Sales occupations
10%
07
Web and Multimedia Design Professionals
★ Professional
5%
08
Engineering professionals
★ Professional
0%

Explore Career Pathways

Detailed guides and day-in-the-life profiles for careers related to this degree.

Outcomes

85%
Continuation
60%
Professional Work
85%
Meaningful Role
60%
Career On Track

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