Apprenticeship Β· earn while you train Β· live UK standard from the careers engine
Apprenticeship

Customer service practitioner

Level
2
Intermediate Β· like GCSEs
Length
1 yr
typical
Sector
Sales, marketing and procurement
Pay
Paid
you earn while training

In a nutshell

Providing customer service products and services for businesses and other organisations including face-to-face, telephone, digital and written contact and communications.

What you'd do

Greet and assist customers professionally across your organisation's channels
Answer queries accurately, drawing on product and service knowledge
Handle customer complaints calmly and work towards positive resolutions
Update customer records on CRM or case management systems
Escalate complex issues to senior colleagues when appropriate
Gather and report customer feedback to help improve service quality

What you'd learn

How to meet and exceed customer expectations in a service environment
Active listening, questioning, and professional communication skills
Handling complaints and resolving problems in a way that retains customer loyalty
Product and service knowledge relevant to your organisation
Data entry, CRM systems, and maintaining accurate customer records
Equality, diversity, and treating every customer with respect
Ready to look for a place?
See live Customer service practitioner apprenticeship vacancies on the official government service.
Find vacancies
A Careermash concept Β· apprenticeship standard from our careers engine Β· vacancies via gov.uk.

Career data: role, pay and progression profiles built for Careermash's careers engine; AI-impact estimates from Anthropic's observed AI-usage telemetry and OpenAI's AI Jobs Transition Framework. Course data: HESA / Discover Uni, including Graduate Outcomes, LEO and the National Student Survey. Apprenticeships: IfATE-published standards, approved only.

Β© 2026 Careermash. A concept for secondary schools.